After giving us one beauty brand after another in the past few years, our favorite celebrities decided to enter the hair care scene in 2024. Hair care brands launched by A-list stars were all the rage this year, and here are three that made the biggest splash.
Cécred – Beyoncé
Beyoncé kicked the year off by announcing the launch of Cécred, her long-awaited haircare brand that’s been six years in the making. It was inspired by the years she spent observing what went on at her mother’s hair salon, and it offers hydrating shampoos, deep conditioners, treatment masks, hair oils, and lotions for different hair types.
Blake Brown Beauty – Blake Lively
Blake Lively’s fans have been asking her to drop her haircare routine for years, and she finally answered our prayers by launching Blake Brown Beauty. Her haircare brand has been almost a decade in the making, and it offers shampoos, masks, and styling products that helped Lively keep her hair strong and healthy.
Fenty Hair – Rihanna
After taking the world by storm with Fenty Beauty, Rihanna finally decided to launch a haircare brand under the same umbrella. She introduced a range of products, including shampoos, conditioners, stylers, and bond builders for all hair types, textures, and needs, designed to strengthen, hydrate, and protect your hair.
