Music Videos Sparked New Beauty and Fashion Trends This Summer

Fashion and beauty trends sometimes come from pretty unexpected places. Music videos of our favorite artists gave us a couple of pretty amazing style ideas this summer, and here’s a few everyone wanted to try.

White Eyeliner

White eyeliner was a huge hit after Euphoria came out, and Lady Gaga and Ariana Grande put it back in the spotlight with the music video for their smash hit “Rain on Me.”

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rain on me 🤍

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Colorful Prints

Harry Styles music video for “Watermelon Sugar” embraced some of the most popular trends of the summer. From crochet tops and straw hats to retro sunglasses and beaded necklaces, it perfectly encapsulated the spirit of summer fashion, but tropical and floral prints led the way.

Moon Print

Beyoncé’s new visual album Black is King gave us dozens of iconic fashion moments. Her Marine Serre moon print jumpsuit is becoming a huge hit because it’s the easiest look to copy.

Folklore Cardigans

Taylor Swift promoted her new album Folklore by sending cozy cardigans to her celebrity fans. They’re available for purchase on her official website, and some fans even tried to create DIY versions.