Rihanna is Ready to Break New Ground With Fenty Skin

Rihanna. Photo by Madison McGaw/BFA/REX/Shutterstock (9668183z)

After conquering the world of beauty and fashion, Rihanna is ready to completely change the way we look at skincare. Her new skincare brand Fenty Skin is almost here, and it’s aimed at everyone who wants to have great skin, regardless of gender.

Rihanna spent over two years working on a series of skincare products that work well with makeup. She’s always been “obsessed with beautiful, healthy skin”, and wanted to channel this passion into a brand-new beauty line that will introduce people to “the new culture of skincare.”

Rihanna also said that “whoever told you skincare has a gender, lied to you” because she believes everyone deserves to have great skin. That’s why Fenty Skin is going to be unisex, and the first promotional campaign features Lil Nas X and A$AP Rocky.

The singer and fashion mogul didn’t want to share this skincare line with the world until she made sure it’s absolutely perfect, and that moment is finally here. Fenty Skin will be launched on July 31st, exclusively at fentyskin.com.