J.Lo is known as a big fan of fragrances and she already released 24 perfumes such as “Glow” and “Live”. She says that Warren Buffett’s words inspired her to come up with a perfect name for the fragrance.

“He told me something that resonated with me. He said, ‘a brand is a promise’. And I just feel like everything that I put out into the world has to be a promise,” J.Lo said during her NYC pop-up launch event.

“We have to have promises with ourselves. It’s really the foundation that keeps us going. It really made me think about life in a bigger way.”

The perfume includes dreamy notes of Italian tangerine, pink berries, nashi pear, and crystallized amber, which sound like a promising combination that every woman would like to wear.

The fragrance comes in three sizes and it will be available online at Ulta Beauty and in stores on September 28.

The post Jennifer Lopez Dropped Her 25th Fragrance Called Promise appeared first on Beautiful Trends Today.

Lancôme tried to create a fragrance for “a new generation of women questioning the status quo, breaking free from tradition and re-defining the meaning of success.” Zendaya seemed like the obvious choice to front this ambitious campaign geared towards millennials, since she embodies all of these qualities.

Idôle will hit the shelves on August 22nd, and it will be the perfect fit for everyone who enjoys bright citrus and clean rose notes. Zendaya had nothing but words of praise for this new fragrance, and we can’t wait to see if it’s worth the buzz.

“Idôle is a perfume that has meaning. I like the fact that it’s fresh and light. I am very particular about perfumes, and Idôle smells absolutely beautiful and I love it,” said the 22-year-old superstar.

The post Zendaya Fronts Lancôme’s Campaign for New Fragrance “Idôle” appeared first on Beautiful Trends Today.

J.Lo is known as a big fan of fragrances and she already released 24 perfumes such as “Glow” and “Live”. She says that Warren Buffett’s words inspired her to come up with a perfect name for the fragrance.

“He told me something that resonated with me. He said, ‘a brand is a promise’. And I just feel like everything that I put out into the world has to be a promise,” J.Lo said during her NYC pop-up launch event.

“We have to have promises with ourselves. It’s really the foundation that keeps us going. It really made me think about life in a bigger way.”

The perfume includes dreamy notes of Italian tangerine, pink berries, nashi pear, and crystallized amber, which sound like a promising combination that every woman would like to wear.

The fragrance comes in three sizes and it will be available online at Ulta Beauty and in stores on September 28.

The post Jennifer Lopez Dropped Her 25th Fragrance Called Promise appeared first on Beautiful Trends Today.

Lancôme tried to create a fragrance for “a new generation of women questioning the status quo, breaking free from tradition and re-defining the meaning of success.” Zendaya seemed like the obvious choice to front this ambitious campaign geared towards millennials, since she embodies all of these qualities.

Idôle will hit the shelves on August 22nd, and it will be the perfect fit for everyone who enjoys bright citrus and clean rose notes. Zendaya had nothing but words of praise for this new fragrance, and we can’t wait to see if it’s worth the buzz.

“Idôle is a perfume that has meaning. I like the fact that it’s fresh and light. I am very particular about perfumes, and Idôle smells absolutely beautiful and I love it,” said the 22-year-old superstar.

The post Zendaya Fronts Lancôme’s Campaign for New Fragrance “Idôle” appeared first on Beautiful Trends Today.