The culture and lifestyle of people like Scandinavia and Japan have been spreading rapidly all over the world in the past several years. It seems like everybody wants a little bit of hygge in their life, but fewer people are familiar with ikigai, and that’s what we’re talking about today.
Some claim that ikigai is the best lifestyle trend yet, so let’s see why.
Millions of Japanese are on a mission to find their ikigai – a reason to get up in the morning. It’s believed that ikigai, along with healthy food and plenty of moving, is the secret behind the length and quality of life in Okinawa.
In short, ikigai is the purpose of someone’s existence. Even though it’s pretty simple to explain it, finding your ikigai is one of the biggest challenges you will ever face. It involves answering four key questions:
- what you love
- what the world needs
- what earns you money
- what you’re good at
When you find that thing that is the answer to all of the above, you have found your ikigai, your purpose in this life.
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